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- Indexing/Linkbuilding Methods
Indexing/Linkbuilding Methods
- By Illuminating SEO
- Published 01/8/2009
- Indexing and Linkbuilding
- Unrated
Here are a few methods to quickly build backlinks which will in turn get your page indexed, in most cases at a pretty rapid pace. If you’re already indexed this can further your position in the search engines or cause the search engines to crawl more of your pages and get more of your site indexed.
1. Blogging
Jackpot! Blogging is basically another way to get Backlinks. When you write a blog, Google knows about it practically before you’re done writing it. Google and other search engines visit Blog sites too many times in a day to count.
When you make a blog posting and casually drop your site with a link to it, you’ve actually created a backlink. Any blog host that is of any worthiness is indexed in Google and Google trusts what these Blog sites say and when you link to your site in a Blog you’re usually indexed asap.
Almost all methods of getting Indexed quickly rely on backlinks and getting them easily. Blogging is a great way and so is having your friends link to you who are already indexed.
Below are some reputable Blog sites that will be of great use to you. Make sure not to put a blog on every single one or at least don’t put a blog on every one and use the future methods I am going to talk about. It’ll do more harm than good.
Good sites to Blog about your site (listed as I think of them, they’re all good) :
It’s all free and all really good when it comes to getting indexed and getting indexed quickly. I’ll get into Pinging shortly but first I want to touch up on RSS.
2. RSS
RSS stands for Really Simply Syndication. It’s a way to let the search engines and blog hosts know when you update your page or blog on the spot. While RSS alone is useless, when you make use of it with your blog or page it’s just another tool in the arsenal of indexing that you can readily make use of.
Again, this isn’t a comprehensive guide to anything just a way to get you geared up and know what you’re doing so I am not going to write page after page on RSS. The one neat thing about RSS that I can tell you is that it really does work.
Everything I’ve said so far and will say works, but RSS is really easy to do and is just an add on to your site that will help either get you indexed or hold your ranking. There isn’t a whole lot more to RSS so I’ll leave it at that and get to the beefier stuff.
3. Pinging
Really it should be blogging and pinging but you’ll learn about that later on in my step by step plan for getting indexed. Quickly! Pinging is actually two things, it’s more than two things but in it’s principal form it can be two things.
There’s the old school DOS command to ping which will verify that an I.P. address or website is alive or at least accessible via DOS. Then there is the somewhat new method of Pinging that is a little different.
The type of Pinging I’m talking about now is when you are talking about notifying the search engines of your page and what it’s all about. Pinging basically is telling. Telling the search engines like I stated a second ago.
When you ping something online via a website and not the DOS command you are doing two things at once. You are in fact telling the site to check your site and see that it exists but you are also telling the site to tell the search engines about your site.
Once your site or page has been pinged (you can ping either your page or your whole site, it’s best to do each page one at a time) it lets the search engines know you pinged it. Usually the search engines don’t even have to be interested in your page to then index your page based on someone (you) pinging it.
Unless you’re being watched by the search engines they have no idea it’s you pinging the site and not someone else. They want to know about it because they think someone else wants to know about your site.
Search engines are a lot like teenagers. They rate and rank people based on other peoples opinions. Now, just because a lot of people ping your page (no one really will do this because it only helps you and not them in the short run) it doesn’t mean that will help you.
Ping it and forget it is the phrase I like to live by. Sometimes you’ll have the bots crawling all over you right away, sometimes it will take a little longer and sometimes it will be of no use.
Search engines wouldn’t be a multi, multi billion dollar business if anyone knew exactly how they worked or what makes them tick so let’s just do ourself a favor and not dwell on it and just do what we know works, like the stuff contained in this book.
Since pinging is such a great practice that there are tons of sites made to just ping other pingers. I will list the sites that ping several sites to let them know about your site and or page.
Here are a few sites you can use to ping your page or site.:
As I said these ping sites actually use other ping sites to ping your site. What I mean and what you’ll see is you type your site and description into the site and then it will take that information and ping anywhere from 5-50 sites.
This is partly why I said just use one of these sites because it’s actually pinging your site a lot more than just once in most cases. Like the blog sites, you can easily find sites to ping your site with for indexing purposes I just listed a few here that are well known and respected.
4. Pay Per Click
PPC as you know is where you pay the search engines a fee every time someone clicks your ad and brings a visitor to your site. While this is good to advertise with (not great), it is a great way to get a new site indexed quickly.
If you’ve used AdWords in the last couple years you’ll know that clicks can easily be a few dollars a piece. For the more competitive niches clicks can be hundreds of dollars. Who would every pay that for a single click is beyond me, unless a huge corporation is doing something.
For the purpose of Indexing though it doesn’t really matter if you have to pay say $5.00 for a click because you only need one click to your ad for this little trick to work. There is a list of good PPC sites below but first let me explain how this works if you haven’t already gathered that by now.
Let’s say you are promoting “car insurance in Tampa, Florida”. Really quick though, that example niche is a great example of a long tail keyword that I spoke of earlier. It’s very to the point and not broad at all. Anyways, back to what I was saying.
What you want to do is create a PPC campaign at any of the PPC sites listed below or anywhere. Bid as high or low as you want because we’re not concerned with the quality of the visit. We just want a visit from an outside source.
Watch the campaign carefully. If the keyword price is pretty low then by all means spend a few bucks getting some clicks. When the search engines see these clicks they think they are of high quality and interest because they are being sent to you by there own site, the search engine. The search engines aren’t smart enough to know what is actually going on. There is nothing illegal or anything about this practice.
It’s not the quickest way to get indexed but it will get you indexed much quicker than just putting your site or page up and waiting to be indexed. In my own experience this method takes a few days at most and is directly related to having your site advertised on the search engine.
The search engines aren’t being nice to you since you advertised, they are just seeing someone searching for something and then seeing your site come up. It doesn’t know if your site is “naturally” in the site or a “pay for placement” listing.
Remember I told you search engines like popular sites, if someone searches and finds you it thinks your site is popular and you just got a huge jump start on the whole process.
In theory and a lot of times in actuality you can pay a few cents to get indexed. If you can get just one of the keywords you want to rank for, for a few cents a click say $0.05 (5 cents and I know this is sometimes rare but bare with me) you could get 100 visits to your site.
This is beneficial in two ways. You have 100 actual visitors who are truly interested in your site and they may buy whatever you’re selling but also you have 100 visits to your site that the search engines are going to see.
If you just put the page up and did the PPC ad shortly after that the search engines will view your site as pretty popular. It may only be popular on one site but who cares, it’s a start and the engines feed off of eachother.
To put this tactic in to practice, listed below are a handful of good PPC sites:
While it’s good to get visitors who want want you’re giving them, we just want the search engines to see that you people are searching, finding you and visiting you. The popularity contesnt is never ending.
5. Social Bookmarking
The birth and boom of Social Bookmarking is fairly new but so is its effect on Linkbuilding which is ultimately plays a huge role in either getting Indexed or maintaining your status with the search engine(s).
Social Bookmarking sites are a type of online community. Members of the SB (Social Bookmarking) sites have the ability and authority to recommend and or vote on sites that are submitted by other users of the community.
They are basically a search engine but the sites that appear in it’s Index (yes, it’s very similar to a “plain old” search engines” or directory are hand picked from many submissions and or recommend by other users of the community.
Google and most other big search engines hold SB sites on a whole different level. They greatly respect and value what the SB sites think or just list. Since Google pays attention to what the SB sites are up to as far as the listings, all you need is one link from a SB site and you’re golden in Googles eyes so get ready to watch your page fly to the top of the results page!
Social Bookmarking allows it’s users (you) to “tag” the submissions. Tags are basically keywords for your submission. You should try and use the same keywords you used in your META tags for your SB submissions.
All you have to do is submit your site to one or several of the Social Bookmarking sites to get indexed quick. No one has to vote or recommend your site, the SB site just has to know about it and very quickly the search engines will know too.
Check out a few of these Social Bookmarking sites:
Within a few hours sometimes sooner there is a very, very good chance submitted pages will show up in Googles Index or results page. If you’re not listed right away in Google, don’t worry. Sometimes it can take up to two days to get listed via this method but short of having a backlink from an already indexed site with a high page rank this is the quickest method.
6. Articles
Articles are another great way to get Backlinks. Before the days of Social Bookmarking and sites like Myspace and the blog sites, Articles were a key part to getting indexed or as I always say boosting your position in the engines.
With all the new developments on the net, some people over look Articles as a marketing and indexing source. Maybe if you just want to market via articles you’re not going to do well but you’re not looking to market with Articles.
The articles for our puproses are for indexing. You’ll make the money after you’re indexed and you’ll have a much lareger audience with a search engine than you will with an article directory. So with articles you get two great things.
One being traffic from the article viewers but even more importantly you’ll get the much desired attention from the search engines as a direct result of having your page on an article site. It’s really easy to reap the rewards of articles.
As with any other method of getting backlinks, you’ll want to submit your article to several of the article directory sites. I’ll give you some good places to post your articles in a minute but first I want to tell you how to write a good article.
Much like your page needs a few key things for success, your article will need a few key ingredients to reap the rewards of articles. Every article submission and directory site allows you to submit your own article.
One of the most important things to remember is to make sure the article is actually yours or if you “got ideas” from another article, make sure to completely rewrite the article in your own words.
Most articles are just copies of eachother if you’re talking about the same topic but you’ll always be able to add your own thoughts and input to it. Just like the search engines don’t like duplicate or copied content, neither do the article sites, so just make sure you’re submitting your own work.
The next thing you’re going to have to make use of is the ‘resource box’. The resource box is almost what it sounds like. It is a little box on the page where your article appears. This little box contains pertainant information about you and your article.
You’ll need to include your name in the article. You can use a pen or stage name, just make it consistent. When the same name is submitting articles it will create a sense of authority or notiriarty.
The address of your website or web page is also very important. Without this information the entire article is useless for SEO and Indexing purposes. If you want to go off on a tangent and just write and write with no return then by all means do it, but I’m into getting something back for my efforts.
“Pitching” your product is also something you’ll need to do in the resource box. It is just a one to three sentence, right to the point description of what you’re offering. Why should someone read your article? Well, you have to tell them and you tell them in the resource box.
A call to action is also a very good element to any article or resource box. Most of the promotion is actually done in the resource box and not the article itself. The article is just something you need to have.
The main idea and goal behind the articles is actually what’s in the resource box. As I said it will have your name, url, pitch, and call to action. If you’re writing about dog food and you happen to be selling dog food then make your call to action stand out and make the reader visit your website.
Even if you don’t get a visit, you still have a link on a highly ranked page and in turn Google and the search engines will eat up your site, just like the would be customers dogs would eat up the dog food you’re trying to sell.
All of these methods so far are not neccasarily a way to get direct traffic but a way to get your link dropped and linked to the site that is already one of Googles favories. You can get started writing a quick and to the point article of about 400 words and post it to some of the article sites below.
Some worthy Article Submission/Directories sites are:
Lots of people visit and use forums on a regular basis. More importantly most reputable, well known forums have been around for a long time. Google loves when a site has been indexed for a long time and has continued to stay in the index for more than a few weeks or months.
There are forums on just about every topic out there. From animal lovers to xylophone enthusiasts, if you search for a forum, you will find it. You should find a forum that has a few thousand members and is easily found in the search engines.
Forums are some of the last and few niche avenues of promotion. Even on big social networking and bookmarking sites like MySpace and Digg they may have forums but there is never just a general forum.
There are always different themed or niched topics for forum posting. This is a great thing for getting backlinks from a site on your topic, to your site. Relevenace is also a major factor in getting your site in to the SERP (remember, that’s SEO slang for Search Engine Results Page).
If people are interested in your page, generally the search engines are interested in your page. If you have a link in your signiture on a forum post you did, Google and the other SE’s (search engines) most likely don’t know you actually did the post with the link in it.
On a side note, you should try and avoid actually making a post with the link right in the post. Instead, do a few posts but make sure to include a link to your site in your signiture. I mentioned the signiture earlier. It’s simply some text (99% of the time) that you can drop a link in. In return this link will appear every time you make a post
Be careful not to post too much or just make random posts to drop your link. The SE’s don’t really care about this but the forums themselves do. If they ban your account and or I.P. address before you get indexed it’s just a waste and you may have ruined your shot at feeding of the power of forum posts.
Since there are millions of forums out there I am not going to waste your time or strain your eyes with a list of forums. A great way to find a niche specifc forum is to Google and in the search box put in the word “forum” followed by a “+” and then the niche or theme you want to find a forum for.
If you’re looking to drop a link about cats in a forum then you would go to Google and type “forum+cats” and you’ll find at least a couple hundred thousand if not million forums on just cats and cat related stuff.
8. Press Releases
In addition to the previous methods, another great way to get a backlink from a reputable site in Googles’ eyes is to use a press release. A press release is not only a nice and easy way to get quality backlinks which will get you a quality indexing job by the search engines, but it’s a great way to get some real traffic.
Not too many years ago having a press release usually meant have a publicisict and or you being someone who people would be intersted in right off the bat. People love news. By nature, people are very gossipy. The biggest TV and radio networks in the world are, you got it. News networks.
Fox, CNN, ABC, NBC, etc... The old days of media are on the way out and have been for some time. Of course people still read the newspapers and watch the news on T.V. In fact theres millions of people who don’t even use the Internet. There are however more people who use the Internet than people who don’t use the Internet. Regardless of wether they use the net as a news source it will still do it’s job of promoting you and or getting you indexed, pretty quickly too.
It takes just a few people to see your press release before everyone, both on and offline will know about whatever you want them to do to our gossipy nature. Why shouldn’t people be talking about you? There is no reason.
For example a band now adays can write there own press release and introduce themselves to the world via the internet. It didn’t used to be like that though. The Beetles didn’t visist a website, submit some info and become a household name just like that. But, they could have if they weren’t just getting known to the world for the time in the 1960’s.
With the advent of the Internet you no longer have to have deep pockets, friends in high places or reall anythign more than a computer with internet access to make news. You can easily let the entire Internet learn about you, your product or service or really anything you desire.
A publicist and a professional writer are no longer needed though. Press releaseas are nothing more than a means of self promotion. Putting down press releases wasn’t my objective here. What I mean is the contents of any press release is to promote.
It’s not something as simple as ‘Visit This Site and Buy’ but the whole puprose of a press release is to call attention to a person, place or thing, you simply do it in the third person and add some personality to it.
You want the the viewers attention because you want to attempt to ulitmately sell them something. Press releases on the internet can and will get you backlinks but it’s one of the few things that can get you indexed and get some real traffic to your site so it’s a win-win situation.
The whole press release thing may scare you away simply because it has the word Press in it. Anyone who can write a few sentances or paragraphs can now create an impressive and inspiring press release that may be seen and acted upon by millions of people.
Most Press Release sites cost a little money to utilize the service but there are some free PR (press release) sites that will still do a great job. Remember, a PR site will get you indexed but also get you steady attention and do a double duty for your Internet Marketing Business.
1. Blogging
Jackpot! Blogging is basically another way to get Backlinks. When you write a blog, Google knows about it practically before you’re done writing it. Google and other search engines visit Blog sites too many times in a day to count.
When you make a blog posting and casually drop your site with a link to it, you’ve actually created a backlink. Any blog host that is of any worthiness is indexed in Google and Google trusts what these Blog sites say and when you link to your site in a Blog you’re usually indexed asap.
Almost all methods of getting Indexed quickly rely on backlinks and getting them easily. Blogging is a great way and so is having your friends link to you who are already indexed.
Below are some reputable Blog sites that will be of great use to you. Make sure not to put a blog on every single one or at least don’t put a blog on every one and use the future methods I am going to talk about. It’ll do more harm than good.
Good sites to Blog about your site (listed as I think of them, they’re all good) :
1. Blogger
2. Blogspot
3. 360 Degrees
4. Spaces
5. MySpace
6. Xanga
7. LiveJournal
8. Multiply
9. Opera
10. Blog
It’s all free and all really good when it comes to getting indexed and getting indexed quickly. I’ll get into Pinging shortly but first I want to touch up on RSS.
2. RSS
RSS stands for Really Simply Syndication. It’s a way to let the search engines and blog hosts know when you update your page or blog on the spot. While RSS alone is useless, when you make use of it with your blog or page it’s just another tool in the arsenal of indexing that you can readily make use of.
Again, this isn’t a comprehensive guide to anything just a way to get you geared up and know what you’re doing so I am not going to write page after page on RSS. The one neat thing about RSS that I can tell you is that it really does work.
Everything I’ve said so far and will say works, but RSS is really easy to do and is just an add on to your site that will help either get you indexed or hold your ranking. There isn’t a whole lot more to RSS so I’ll leave it at that and get to the beefier stuff.
3. Pinging
Really it should be blogging and pinging but you’ll learn about that later on in my step by step plan for getting indexed. Quickly! Pinging is actually two things, it’s more than two things but in it’s principal form it can be two things.
There’s the old school DOS command to ping which will verify that an I.P. address or website is alive or at least accessible via DOS. Then there is the somewhat new method of Pinging that is a little different.
The type of Pinging I’m talking about now is when you are talking about notifying the search engines of your page and what it’s all about. Pinging basically is telling. Telling the search engines like I stated a second ago.
When you ping something online via a website and not the DOS command you are doing two things at once. You are in fact telling the site to check your site and see that it exists but you are also telling the site to tell the search engines about your site.
Once your site or page has been pinged (you can ping either your page or your whole site, it’s best to do each page one at a time) it lets the search engines know you pinged it. Usually the search engines don’t even have to be interested in your page to then index your page based on someone (you) pinging it.
Unless you’re being watched by the search engines they have no idea it’s you pinging the site and not someone else. They want to know about it because they think someone else wants to know about your site.
Search engines are a lot like teenagers. They rate and rank people based on other peoples opinions. Now, just because a lot of people ping your page (no one really will do this because it only helps you and not them in the short run) it doesn’t mean that will help you.
Ping it and forget it is the phrase I like to live by. Sometimes you’ll have the bots crawling all over you right away, sometimes it will take a little longer and sometimes it will be of no use.
Search engines wouldn’t be a multi, multi billion dollar business if anyone knew exactly how they worked or what makes them tick so let’s just do ourself a favor and not dwell on it and just do what we know works, like the stuff contained in this book.
Since pinging is such a great practice that there are tons of sites made to just ping other pingers. I will list the sites that ping several sites to let them know about your site and or page.
Here are a few sites you can use to ping your page or site.:
1. Pingomatic
2. Blogflux
3. Google
4. King Ping
5. Feedshark
6. BlogBlip
7. PinGates
8. PingIn
9. AutoPinger
10. FeedBurner
As I said these ping sites actually use other ping sites to ping your site. What I mean and what you’ll see is you type your site and description into the site and then it will take that information and ping anywhere from 5-50 sites.
This is partly why I said just use one of these sites because it’s actually pinging your site a lot more than just once in most cases. Like the blog sites, you can easily find sites to ping your site with for indexing purposes I just listed a few here that are well known and respected.
4. Pay Per Click
PPC as you know is where you pay the search engines a fee every time someone clicks your ad and brings a visitor to your site. While this is good to advertise with (not great), it is a great way to get a new site indexed quickly.
If you’ve used AdWords in the last couple years you’ll know that clicks can easily be a few dollars a piece. For the more competitive niches clicks can be hundreds of dollars. Who would every pay that for a single click is beyond me, unless a huge corporation is doing something.
For the purpose of Indexing though it doesn’t really matter if you have to pay say $5.00 for a click because you only need one click to your ad for this little trick to work. There is a list of good PPC sites below but first let me explain how this works if you haven’t already gathered that by now.
Let’s say you are promoting “car insurance in Tampa, Florida”. Really quick though, that example niche is a great example of a long tail keyword that I spoke of earlier. It’s very to the point and not broad at all. Anyways, back to what I was saying.
What you want to do is create a PPC campaign at any of the PPC sites listed below or anywhere. Bid as high or low as you want because we’re not concerned with the quality of the visit. We just want a visit from an outside source.
Watch the campaign carefully. If the keyword price is pretty low then by all means spend a few bucks getting some clicks. When the search engines see these clicks they think they are of high quality and interest because they are being sent to you by there own site, the search engine. The search engines aren’t smart enough to know what is actually going on. There is nothing illegal or anything about this practice.
It’s not the quickest way to get indexed but it will get you indexed much quicker than just putting your site or page up and waiting to be indexed. In my own experience this method takes a few days at most and is directly related to having your site advertised on the search engine.
The search engines aren’t being nice to you since you advertised, they are just seeing someone searching for something and then seeing your site come up. It doesn’t know if your site is “naturally” in the site or a “pay for placement” listing.
Remember I told you search engines like popular sites, if someone searches and finds you it thinks your site is popular and you just got a huge jump start on the whole process.
In theory and a lot of times in actuality you can pay a few cents to get indexed. If you can get just one of the keywords you want to rank for, for a few cents a click say $0.05 (5 cents and I know this is sometimes rare but bare with me) you could get 100 visits to your site.
This is beneficial in two ways. You have 100 actual visitors who are truly interested in your site and they may buy whatever you’re selling but also you have 100 visits to your site that the search engines are going to see.
If you just put the page up and did the PPC ad shortly after that the search engines will view your site as pretty popular. It may only be popular on one site but who cares, it’s a start and the engines feed off of eachother.
To put this tactic in to practice, listed below are a handful of good PPC sites:
1. Miva
2. MSN
3. Yahoo
4. Marchex
5. Google
While it’s good to get visitors who want want you’re giving them, we just want the search engines to see that you people are searching, finding you and visiting you. The popularity contesnt is never ending.
5. Social Bookmarking
The birth and boom of Social Bookmarking is fairly new but so is its effect on Linkbuilding which is ultimately plays a huge role in either getting Indexed or maintaining your status with the search engine(s).
Social Bookmarking sites are a type of online community. Members of the SB (Social Bookmarking) sites have the ability and authority to recommend and or vote on sites that are submitted by other users of the community.
They are basically a search engine but the sites that appear in it’s Index (yes, it’s very similar to a “plain old” search engines” or directory are hand picked from many submissions and or recommend by other users of the community.
Google and most other big search engines hold SB sites on a whole different level. They greatly respect and value what the SB sites think or just list. Since Google pays attention to what the SB sites are up to as far as the listings, all you need is one link from a SB site and you’re golden in Googles eyes so get ready to watch your page fly to the top of the results page!
Social Bookmarking allows it’s users (you) to “tag” the submissions. Tags are basically keywords for your submission. You should try and use the same keywords you used in your META tags for your SB submissions.
All you have to do is submit your site to one or several of the Social Bookmarking sites to get indexed quick. No one has to vote or recommend your site, the SB site just has to know about it and very quickly the search engines will know too.
Check out a few of these Social Bookmarking sites:
1. Propeller
2. Digg
3. Del.icio.us
4. Twitter
5. Tagza
6. Newsvine
7. Swik
8. Blinklist
9. Mister-Wong
10. Backflip
Within a few hours sometimes sooner there is a very, very good chance submitted pages will show up in Googles Index or results page. If you’re not listed right away in Google, don’t worry. Sometimes it can take up to two days to get listed via this method but short of having a backlink from an already indexed site with a high page rank this is the quickest method.
6. Articles
Articles are another great way to get Backlinks. Before the days of Social Bookmarking and sites like Myspace and the blog sites, Articles were a key part to getting indexed or as I always say boosting your position in the engines.
With all the new developments on the net, some people over look Articles as a marketing and indexing source. Maybe if you just want to market via articles you’re not going to do well but you’re not looking to market with Articles.
The articles for our puproses are for indexing. You’ll make the money after you’re indexed and you’ll have a much lareger audience with a search engine than you will with an article directory. So with articles you get two great things.
One being traffic from the article viewers but even more importantly you’ll get the much desired attention from the search engines as a direct result of having your page on an article site. It’s really easy to reap the rewards of articles.
As with any other method of getting backlinks, you’ll want to submit your article to several of the article directory sites. I’ll give you some good places to post your articles in a minute but first I want to tell you how to write a good article.
Much like your page needs a few key things for success, your article will need a few key ingredients to reap the rewards of articles. Every article submission and directory site allows you to submit your own article.
One of the most important things to remember is to make sure the article is actually yours or if you “got ideas” from another article, make sure to completely rewrite the article in your own words.
Most articles are just copies of eachother if you’re talking about the same topic but you’ll always be able to add your own thoughts and input to it. Just like the search engines don’t like duplicate or copied content, neither do the article sites, so just make sure you’re submitting your own work.
The next thing you’re going to have to make use of is the ‘resource box’. The resource box is almost what it sounds like. It is a little box on the page where your article appears. This little box contains pertainant information about you and your article.
You’ll need to include your name in the article. You can use a pen or stage name, just make it consistent. When the same name is submitting articles it will create a sense of authority or notiriarty.
The address of your website or web page is also very important. Without this information the entire article is useless for SEO and Indexing purposes. If you want to go off on a tangent and just write and write with no return then by all means do it, but I’m into getting something back for my efforts.
“Pitching” your product is also something you’ll need to do in the resource box. It is just a one to three sentence, right to the point description of what you’re offering. Why should someone read your article? Well, you have to tell them and you tell them in the resource box.
A call to action is also a very good element to any article or resource box. Most of the promotion is actually done in the resource box and not the article itself. The article is just something you need to have.
The main idea and goal behind the articles is actually what’s in the resource box. As I said it will have your name, url, pitch, and call to action. If you’re writing about dog food and you happen to be selling dog food then make your call to action stand out and make the reader visit your website.
Even if you don’t get a visit, you still have a link on a highly ranked page and in turn Google and the search engines will eat up your site, just like the would be customers dogs would eat up the dog food you’re trying to sell.
All of these methods so far are not neccasarily a way to get direct traffic but a way to get your link dropped and linked to the site that is already one of Googles favories. You can get started writing a quick and to the point article of about 400 words and post it to some of the article sites below.
Some worthy Article Submission/Directories sites are:
2. Go Articles
4. Article Biz
Lots of people visit and use forums on a regular basis. More importantly most reputable, well known forums have been around for a long time. Google loves when a site has been indexed for a long time and has continued to stay in the index for more than a few weeks or months.
There are forums on just about every topic out there. From animal lovers to xylophone enthusiasts, if you search for a forum, you will find it. You should find a forum that has a few thousand members and is easily found in the search engines.
Forums are some of the last and few niche avenues of promotion. Even on big social networking and bookmarking sites like MySpace and Digg they may have forums but there is never just a general forum.
There are always different themed or niched topics for forum posting. This is a great thing for getting backlinks from a site on your topic, to your site. Relevenace is also a major factor in getting your site in to the SERP (remember, that’s SEO slang for Search Engine Results Page).
If people are interested in your page, generally the search engines are interested in your page. If you have a link in your signiture on a forum post you did, Google and the other SE’s (search engines) most likely don’t know you actually did the post with the link in it.
On a side note, you should try and avoid actually making a post with the link right in the post. Instead, do a few posts but make sure to include a link to your site in your signiture. I mentioned the signiture earlier. It’s simply some text (99% of the time) that you can drop a link in. In return this link will appear every time you make a post
Be careful not to post too much or just make random posts to drop your link. The SE’s don’t really care about this but the forums themselves do. If they ban your account and or I.P. address before you get indexed it’s just a waste and you may have ruined your shot at feeding of the power of forum posts.
Since there are millions of forums out there I am not going to waste your time or strain your eyes with a list of forums. A great way to find a niche specifc forum is to Google and in the search box put in the word “forum” followed by a “+” and then the niche or theme you want to find a forum for.
If you’re looking to drop a link about cats in a forum then you would go to Google and type “forum+cats” and you’ll find at least a couple hundred thousand if not million forums on just cats and cat related stuff.
8. Press Releases
In addition to the previous methods, another great way to get a backlink from a reputable site in Googles’ eyes is to use a press release. A press release is not only a nice and easy way to get quality backlinks which will get you a quality indexing job by the search engines, but it’s a great way to get some real traffic.
Not too many years ago having a press release usually meant have a publicisict and or you being someone who people would be intersted in right off the bat. People love news. By nature, people are very gossipy. The biggest TV and radio networks in the world are, you got it. News networks.
Fox, CNN, ABC, NBC, etc... The old days of media are on the way out and have been for some time. Of course people still read the newspapers and watch the news on T.V. In fact theres millions of people who don’t even use the Internet. There are however more people who use the Internet than people who don’t use the Internet. Regardless of wether they use the net as a news source it will still do it’s job of promoting you and or getting you indexed, pretty quickly too.
It takes just a few people to see your press release before everyone, both on and offline will know about whatever you want them to do to our gossipy nature. Why shouldn’t people be talking about you? There is no reason.
For example a band now adays can write there own press release and introduce themselves to the world via the internet. It didn’t used to be like that though. The Beetles didn’t visist a website, submit some info and become a household name just like that. But, they could have if they weren’t just getting known to the world for the time in the 1960’s.
With the advent of the Internet you no longer have to have deep pockets, friends in high places or reall anythign more than a computer with internet access to make news. You can easily let the entire Internet learn about you, your product or service or really anything you desire.
A publicist and a professional writer are no longer needed though. Press releaseas are nothing more than a means of self promotion. Putting down press releases wasn’t my objective here. What I mean is the contents of any press release is to promote.
It’s not something as simple as ‘Visit This Site and Buy’ but the whole puprose of a press release is to call attention to a person, place or thing, you simply do it in the third person and add some personality to it.
You want the the viewers attention because you want to attempt to ulitmately sell them something. Press releases on the internet can and will get you backlinks but it’s one of the few things that can get you indexed and get some real traffic to your site so it’s a win-win situation.
The whole press release thing may scare you away simply because it has the word Press in it. Anyone who can write a few sentances or paragraphs can now create an impressive and inspiring press release that may be seen and acted upon by millions of people.
Most Press Release sites cost a little money to utilize the service but there are some free PR (press release) sites that will still do a great job. Remember, a PR site will get you indexed but also get you steady attention and do a double duty for your Internet Marketing Business.
